Colors of the city

Art Direction · AI Concept Imagery · Midjourney

This project started with a feeling.
A beat in the street, dogs and girls in motion.

I imagined a campaign where the focus isn’t fashion or function
but energy, presence, and rebellion through COLOR.
It’s about connection and chaos, softness and power,
movement as identity.

the street becomes a studio. the leash becomes a line. the body becomes a brushstroke. color becomes REBELLION.

I used Midjourney to bring this world to life. Not just to generate visuals, but to direct mood, tone, angle, texture.
Every image was prompted with intention,
low angles, mirrored puddles, gritty streets, soft light, graffiti as backdrop.
Always with girls and dogs at the center — layered, joyful, unapologetically themselves.

This isn’t a campaign about clothing.
 It’s about being loud, layered, and seen.
 It’s about turning noise into narrative — and using AI as a sketchbook to explore it.

Crowd of people walking on a colorful city street with graffiti-covered walls, reflected in a puddle on the sidewalk.
Crowded city street with colorful murals on buildings and a puddle reflecting the surrounding scene, taken from a low angle.
A woman skateboarding with her dog on a colorful city street with graffiti walls.
A young woman with braided hair and sunglasses holding a small dog dressed in a colorful, patterned outfit on a busy city street.
Young woman with braids and sunglasses holding a colorful dog in an urban city street with bright city lights and advertisements.

A rhythm. A frequency. Not heard — felt. A spectrum of movement, energy, presence. Girls and dogs. Not fashion. Not function. Connection. Chaos. Contrast. Unity. The street as studio. The leash as line. The body as brushstroke. Color as rebellion. This is not about style. It’s about signal. Noise turned narrative. Multiplicity as identity. A campaign not for clothing — but for the courage to be seen. Loud. Layered. Unmatched. Unapologetic.

this portrait is more than a moment frozen; it’s a manifesto of individuality, a celebration of cultural mosaic and joyful rebellion painted in the language of light and pigment. Here, streetwear becomes armor, the city a canvas, and happiness a revolution
Group of people and a dog walking in a rain-soaked city street with colorful graffiti and neon signs.
A group of diverse young women joyfully skateboarding on a city street, splashing water, with colorful clothing and tall buildings in the background.
A woman with curly dark hair wearing colorful, vibrant clothing and sunglasses, crouching next to a dog with a colorful bandana, on a city street with graffiti-covered walls.
A young woman with dreadlocks and colorful sunglasses holding a brindle French Bulldog on a rainy city street with vibrant graffiti on the background.
A young woman with a rainbow beanie and colorful hoodie squats on the sidewalk holding a brindle pit bull with a yellow collar and a pink leash, in a city street with wet pavement, buildings, and neon signs in the background.
Young woman with dreadlocks and a colorful jacket standing in front of a graffiti wall.
A woman with dark skin and dreadlocks wearing mirrored sunglasses, a colorful patterned jacket and shirt, and large earrings in an urban street scene.
A young woman wearing colorful, patterned clothing, purple sunglasses, and hoop earrings, holding a smartphone with a yellow border, standing in front of a vibrant graffiti wall on an urban street.
A group of five women and two dogs skateboarding in a colorful urban alley with graffiti on the walls.
Young woman skateboarder in colorful outfit skating on wet city street surrounded by people, some with dogs, amid graffiti-covered buildings and vibrant street art.
Two young women skateboarding with dogs on a city street after rain, surrounded by graffiti and colorful storefronts, with a yellow taxi and pedestrians in the background.
Two women skateboarding on a wet city street, smiling and riding dogs, with graffiti-covered storefronts and other people in the background.