The process started with meetings with clients (product owners and business analysts) to clarify what they wanted to communicate, who the audience was, and how to deliver the message effectively. I followed branding guidelines when applicable and made sure the tone and visuals aligned with the product vision.

Bonus track: For the first two videos featured here, the voiceover is mine! 🎤

Since the client didn’t have time to record (or re-record after content changes), I stepped in. Spanish is my native language, so it was a smooth and efficient solution. I handled the scripting, content design, validation with the client, and final editing using Clipchamp and Camtasia.